Wednesday, June 17, 2009

The results of the AIDS.gov partnership with CVM. Why broadcast messages are essential for agencies, and why clients should listen to them.

Community Voice Mail National shared some rather informative information with Community Voice Mail managers. In turn, I would like to share it with you! Below is an example of a topic that was suited for sending as a broadcast message.

"June 27th is National HIV Testing Day. This week, Community Voice Mail launched a campaign with AIDS.gov to inform our clients around the country about free or low-cost HIV testing resources in local communities. Every nine and half minutes, someone in the United States becomes infected with HIV, and AIDS.gov estimates that 1 out of 5 people that have HIV don't know they're infected. HIV is five times more prevalent in the homeless population than in the non-homeless population. It's important to know if you're infected, and the only way to know is to get tested.Using our national communication network, here's what we're doing to inform our clients and agencies (and lots of others) about local HIV testing resources:
Sending broadcast voice messages to 20,000 clients. Click here to listen to the message sent by our Aiken County (SC) CVM Manager. CVM Managers in all our cities are sending similar messages
Sending broadcast email messages to the 3,600 clients who have given us their email addresses
Sending broadcast voice and/or email messages to our contacts at 1,800+ social service agencies in 45 cities, encouraging them to tell all their clients about HIV Testing Day
Blogging, "tweeting" (Twitter) and posting messages on facebook. Several sites are also adding badges and widgets from AIDS.gov to their web properties
In May, we presented with AIDS.gov at a "mixed reality" panel at NetSquared's N2Y4 Conference in San Jose and in Second Life. (In the coming weeks, look for more about HIV Testing Day in CVM's Second Life presence - SLurl)It's great to be able to communicate with so many people who are often hard to reach, and who can benefit greatly from this kind of information. The partnership with AIDS.gov has been great, and we look forward to working with them again on other information campaigns. Most importantly, we hope that a lot of people who might not otherwise think about it call the hotline, find a testing location, and get tested.Call 1-800-232-4636 (CDC-INFO), or go to http://www.hivtest.org/ to find an HIV testing site near you.Planning to Tweet about this post? Please use the hashtag for HIV Testing Day (#NHTD09) and the Twitter handle for the CVM National Office (@cvmnational)"

Broadcast messages are a very powerful and effective feature of Community Voice Mail. If you are a case manager who works in an agency, using this feature can save you a great deal of time. All of your clients who supplied their email address also would find an alert waiting for them to let them know they need to get to a phone to check their messages. When clients hear voice mail messages, it informs them of the same information, at the same time. Job fairs, community resources, agency announcements, and public health information are all relevant uses of the feature.

Please refer to your quick guide, in your agency binder, if you need to refresh your memory regarding how to send your own broadcast message. In short, here are the steps you should note:

1. Call the reset number.
2. Press * when the system answers.
3. Enter your agency extenstion (not your ten digit phone number), then press #.
4. Enter your agency password, then push the # key.
5.Press 2 to create a message.
6.Enter your agency's distribution list extension, then press the # key.
7.Press the # key.
8.Press the # key.
9.Record your message.
10.Press the # key.
11.Press the # key.


The partnership with the CDC is yet one more reason why it's important to encourage clients to check their messages. One way to increase your client's use of CVM is by showing them important information may be waiting for them, even from you. If you need help sending out a broadcast message, please let us know, and we'll be happy to assist you.

CVM DC
202-580-8178

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